The 2016 Chicago Auto Show through the eyes of a cheap track enthusiast
Adam Jabaay
Austin and I were fortunate to be invited to be a part of the Media day the 2016 Chicago Auto Show yesterday. We had an Interview scheduled with the ultra-interesting Ken Lingenfelter at 11am, which was lots of fun, and we spent a few hours walking around with friend of the show, and Gridlife staff superhero, Hollie Heiser, who was there to work with a few firms with setup and media services. EVERYONE there seemed to know Hollie, and it was like walking around with a celebrity. Hollie rules.
Auto shows aren't really my thing....but I enjoyed some aspects of the day spent there. I'm not going to be buying a new car any time soon, so 95% of the show was basically irrelevant to me. Its cool to see the effort and expense the OEMs pour into these shows, but I wonder how much much of it actually translates into real sales for them. Some of the exhibits were WILDLY beautiful....its impressive to see the level the show has gotten to since I'd been there last (probably 9-10 years ago), and Media day was a good chance to take some pics without having a zillion people in the way. We had some cool conversations with the Autobahn country club track staff, and met several fans of the show (SO WEIRD....you people listen to this!?) Austin was most interested in cargo vans and Volvos, because he's odd and rad, and I mainly sought out the interesting, track ready, or racecar stuff...
If you are looking to burn an evening or some time this week, the auto show is worth a look obviously. Its a spectacle. Its big. Its pretty..